Who We Are?

First Decimal UK Limited is a boutique consultancy house based out of London and has presence in Mumbai, Singapore and the United State of America.

It has been set up by a team of professional entrepreneurs with over three decades of experience in acquiring, building, developing and managing start-up as well as Small and medium size enterprises across geographies.

The key objective for us has always been to try and add value to our portfolio companies using the strength of Knowledge and skills that we have gained over the last few decades.


Investment Focus

We so far had been, incubating and investing into own ideas. With exemplary success from these innovative ideas in last five years and enhancing and multiplying values for various stake holders. We are now looking out for investment opportunities in young, dynamic, trend setting business idea companies/opportunities run by good promoters.

Even though our investment criteria are not confined by heavy reliance on any particular industry or geography, we do have a very keen focus on mobile based e-com ventures.

Fundamental bottom analysis is the key to our decision to invest. Free Cash flow generated by the business, sales and Cash dividends are the key metrics along with free cash flow return on investment.

We would normally look for companies that are in early stage having expanding CFROI, high growth rate and potential for PE expansion or companies in the last stage of its life cycle which might be in need of restructuring and strategic decision making for it to turnaround. We believe that this focus for us allows us to identify undervalued growth companies at an earlier stage with high margin of safety.

A key differentiator to the approach of First Decimal UK is that we do not only add value in terms of raising capital for the businesses but are also actively involved in strategic oversight and general support to the management as it enables us to assist in value creation post-investment.


Exit Strategy

Like any other private equity player our goal also is to sell or exit our investments in the portfolio companies once we have achieved our targeted IRR or the key assumption on which the investment was made ceases to exist. The exit scenario like in all other such transactions remains

1) Exit on IPO
2) Trade sale (being M & A with a strategic player) or
3) Secondary sale to another PE player.

We look to exit any of our portfolio businesses within a 36-48 months period in line with the above strategy. However, this decision remains subjective to the peculiarities of each of the businesses.